The Virgin America brand has disappeared overnight after a takeover by Alaska Airlines in a $2.6 billion deal.
The Virgin America brand is no more after much to the disappointment of its loyal customers.
For the last time, Virgin America flight VX1947 departed Los Angeles at 9:35 p.m. on Tuesday bound for San Francisco.
Overnight, all remaining branding related to Virgin America at 29 airports in the United States and Mexico were removed.
Alaska Airlines are now the sole brand and operator for the combined carrier.
Visiting virginamerica.com diverts the user to the Alaska Airlines website.
In late 2015, a number of airlines showed an interest in the takeover of Virgin America, prompting the cheeky US airline to correspond with an undisclosed financial adviser about how and if to proceed with a sale.
A bidding war ensued between Alaska Air Group and JetBlue Airways.
On 4th April 2016, Alaska Air Group announced that it had agreed to buy Virgin America for $2.6 billion. Including debt and aircraft leases, the transaction was worth approximately $4 billion.
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